Better Roller Banners Promo
We have listed a few factors that can enhance the performance of your next promotion using roller banners.
Many businesses own several roller banners for advertising. When advertising at open indoor events, the more advertising media on display the better. 1 advert will attract 1 customer profile. Several advertisements will attract many different customers.
Positioning of roller banners should be carefully thought about. Roller banners should be spaced out appropriately – a bit like turrets on a castle. The roller banners turrets will attract customers from all directions – graphics should be displayed facing customers a bit like a small billboard advertisement.
Roller banners presentation is important but roller banners usage should be constructive and not overflow an exhibition stall. Many visitors will like to walk around a stall, so there should be adequate space for business staff, products on show and visitors to move around.
Running several promotions together can be confusing to potential visitors. Running 1 or 2 promotions is a manageable task and easy for passer bys to comprehend. Active roller banners at trade show and sales events should support a maximum of 1 or 2 promotion campaigns.
It is the support staffs roll to take the details of visitors that make business enquiries. These details can be used after the event to make a follow up call to discuss the visitor enuqiries further and hopefully lead to a sale.